I’m excited to finally publicly announce a project I’ve been working on since last year. I’ve started a new company called AllSet Learning. It’s a learning consultancy focused specifically on solving the problems faced by expats in Shanghai trying to learn Mandarin.
I’m especially happy that in this new venture I have the support of Praxis Language CEO, Hank Horkoff. Hank is one of the most driven entrepreneurs I know, and he has had no small influence on my own decision to start a company. So the good thing is that I will continue to work on the academics and podcast recordings at ChinesePod (which I love), and also have my own operation. AllSet Learning will not produce its own content, and will emphasize face-to-face (offline) learning, so it will complement rather than compete with Praxis Language’s products. Over the next year, AllSet Learning will also be the first official ChinesePod Partner as ChinesePod opens up its resources to third parties more.
In this new business I’m really looking forward to talking to individuals about their own specific problems learning Chinese, and really getting into the nitty-gritty of it. ChinesePod is the best online resource for practical study material in Mandarin, but online discussion is just not the same level of personal interaction that working as a consultant on the streets of Shanghai makes possible (and yes, I am going to take it to the streets!).
The AllSet Learning office is located at Xindanwei, a really cool, creative community which has hosted events like Barcamp and Dorkbot, and regularly has interesting characters like Isaac Mao passing through.
I’ll mention developments at AllSet Learning here from time to time. I have a lot planned in terms of offline events and research. If you’re interested, please visit the website, and don’t hesitate to get in touch.