> Beijing has made the landmark decision to lift a ban on internet access within the Shanghai Free-trade Zone to foreign websites considered politically sensitive by the Chinese government, including Facebook, Twitter and newspaper website The New York Times.
An unfiltered Internet? In Shanghai? Seriously?! For some of us, this is a total dream come true. I often say that filtered (and slow, as a result) Internet access in China is one of the most frustrating downsides to living in China as a foreigner. Maybe we should be more concerned about food safety, pollution, and social issues, but the truth is that Internet censorship directly affects us (and our businesses) every single day.
OK, but first, let’s be clear about what this so-called “Shanghai FTZ” really is:
> Shanghai Free-trade Zone is the first Hong Kong-like free trade area in mainland China. The plan was first announced by the government in July and it was personally endorsed by Premier Li Keqiang who said he wanted to make the zone a snapshot of how China can upgrade its economic structure. Other mainland cities and provinces including Tianjin and Guangdong have also lobbied Beijing for such approvals. The Shanghai FTZ will first span 28.78 square kilometres in the city’s Pudong New Area, including the Waigaoqiao duty-free zone and Yangshan port and it is believed it may eventually expand to cover the entire Pudong district which covers 1,210.4 sq km of land.
OK, so it’s not all of Shanghai, it’s just a corner of Pudong. Bummer. But one could hope that such a haven of free internet access right in Shanghai could be expanded over time… or at least exploited by the entire city. It does give one hope.
OK, so you’ve heard of kopi luwak, right? Just in case you haven’t, here’s some Wikipedia for you:
> Kopi luwak, or civet coffee, refers to the beans of coffee berries once they have been eaten and excreted by the Asian Palm Civet (Paradoxurus hermaphroditus). The name is also used for marketing brewed coffee made from the beans.
Given the process by which this coffee is created, it’s not too surprising that we elect to refer to it in English by a foreign name–kopi luwak–rather than actually giving it a descriptive name. I mean, you can’t just call it “cat crap coffee,” charming as the alliteration may be, right? Well, you can in Chinese.
The Chinese name is 猫屎咖啡, literally, “cat crap coffee.” If you want to be a little cruder, the translation “cat shit coffee” is no less accurate.
What kind of blows my mind is that a coffee shop in the business of trying to sell this product (and it’s kind of expensive coffee) just straight up calls it 猫屎咖啡 (“cat crap coffee”). Don’t strain yourself too much with the marketing effort, right?
You can ask your Chinese friends if they’ve heard of 猫屎咖啡, and probably most of them have. What you won’t hear is them saying things like, “isn’t it weird that we just call it ‘cat shit coffee?'” Well, I have to hand it to the Chinese for calling a spade a spade.
But what I find even crazier is that there’s now a coffee chain expanding to multiple locations in Shanghai that goes by the very name “猫屎咖啡.” So some entrepreneur heard of this coffee, liked it, and decided he wanted the word “shit” in both his main product’s name as well as the name of his very business. Now that’s bold. Sassy, even.
The English name for the Chinese chain is, notably, “Kafelaku Coffee.”
Looks like there’s some backlash forming around this particular strain of coffee in the UK. I can’t imagine it’ll faze the Chinese market, though!
I recently came across the term “California no” on Urban Dictionary. It is defined as:
> The way rejection tends to be handled by Californians, who are sunny in disposition and less brusque than East Coast residents. Instead of bluntly saying “no,” Californians say no by avoiding the question, forgetting to respond to emails, and generally postponing the issue. The best way to give a California no is to do nothing at all, as opposed to saying it outright.
> This is especially popular in the entertainment industry. For example, Everybody Loves Raymond creator Phil Rosenthal is quoted as saying: “To me, postponing a Hollywood lunch meeting is the new passing. They figure they’ll postpone you until you go away. This way, they are not saying no. If that happens more than twice — obviously emergencies come up — you’ve got to get the hint.”
> A: So I emailed that agent a week ago and still no response. What is going on?
> B: He’s giving you the California no.
This strikes me as very similar to the “Chinese no” (or even “Japanese no”): indirect, requiring the rejectee to “get the hint.” Anyone who’s ever studied “how the Chinese do business” will have read at least a full chapter on this topic.
> Misunderstanding over the use of “no” is one of the most frequent causes of frustration in business negotiations. It is common knowledge that Chinese people do not like to say no.
> In accordance with Confucian ideals of humility and service, Chinese do not like to disappoint someone or seem ungenerous or unhelpful. The Chinese consider it rude to say no to someone even if that is the only answer possible. This cultural norm finds its most frustrating aspect in asking Chinese for directions. Should the person questioned not know what you are talking about, he or she will nevertheless give you false directions rather than appear unhelpful. Despite the wasted hours of wandering you may incur, remember they were simply being polite.
> Likewise, in business the Chinese will not usually come out and say no to a proposal directly. Instead they will give a vague response such as “perhaps,” “I’m not sure,” “I’ll think about it,” or “We’ll see”–all of which usually mean “no.”
What do you think, Californians? Are you culturally “more Asian” in this regard?
I definitely don’t like this logo as well as the 永久 logo, but this one is still noteworthy:
The name of the Japanese restaurant is 吟味. This is kind of a strange name to me; the only Chinese word I’m very familiar with that contains the character 吟 is 呻吟, which means “moan” or “groan.” It has numerous sound-related meanings, like “sing,” “chant,” and “recite.” 味, of course, means “flavor.”
In Japanese, I found an entry for 吟味 (ぎんみ) which means “testing; scrutiny; careful investigation.” I guess a name like that could be comforting in a country so beset with food safety issues?
I found it interesting how the mouth radical (口) is used in the same logo to form two very different pictures. The first one is of a table reminiscent of ancestral forms of the character 口, except upside down. The second one looks like a bowl, and although looking more modern, resembles a few of the other ancestral forms of the character 口 (and not upside down this time).
The right side of 吟 (the roof combined with the kneeling Japanese figure) to me really looks more like the character 令 than 今 in certain calligraphic styles.
Logos like this are interesting, but to me highlights an important point: Chinese characters are not pictures. They’re not even very much like pictures. If characters were really “like pictures,” this kind of logo wouldn’t work.
Certain Chinese characters and character components arehistorically pictographic in nature, yes, but you can see how even a basic pictographic element like the mouth radical (口) is actually very plastic. To me, what’s so fascinating about characters is not that they’re “like pictures,” but that they’re a ridiculously complex (and yet still viable) alternative symbolic system to alphabet-based writing systems.
A while ago I was asked this question by Sinosplice reader Efraim Klamph:
> I am teaching English in a somewhat rural location in Hunan. Sometimes students ask me, “What do Americans have as their main food?” I assume by “main food” they mean 主食, which Wenlin translates as “staple/principal food”. The concept of 主食 seems very clear in Chinese cuisine; particularly at the cafeteria where I eat, you get your veggies and meat all on top of a large serving of white rice. When I think of American or Western cuisine in general, I have a hard time thinking of what could serve as the 主食. Many of the students who ask me seem to be inclined that Westerners eat bread as their 主食. But think about the meals you eat when you’re back home; at least for me, it’s not always a bunch of vegetables and tofu served on a block of rice. So I say to the students that Westerners don’t really have a 主食, we sometimes eat bread, noodles and rice, but the concept of 主食 is rather different in Western cuisine. I mean, where’s the 主食 in the classic salad, hamburger and fries? Any thoughts on this?
I think when the Chinese think “主食,” they normally think “one kind of food,” whereas westerners often think of this as “a class of foods,” AKA what society in the States currently refers to as “carbs.” So our 主食 can be pasta, or bread, or mashed potatoes, or rice, or any of a number of things. Maybe even the hamburger bun and the fries. It depends on the meal.
It sounds a little ethnocentric to say that Western food has a rich smorgasbord of “主食” (carbs), whereas China has only rice. In reality, China does have quite a bit more variety than just rice.
Neither of these lists are exhaustive, but clearly there’s variation in the carbs consumed in both regions. The difference lies in the fact that certain regions of China stick much more closely to one type (e.g. rice every day in the south, noodles every day in the north), whereas more of a variety is typical in “the west.” More than once, I’ve had Chinese friends from the south tell me that they “just don’t feel right” if they don’t have at least some rice every day. It’s a seriously ingrained (ha!) eating habit.
Obviously, it feels kind of ridiculous to try to sum up the eating habits of “the west” so simply, even though your Chinese friends may very well expect you to do just that. So you may have to explain that in Mexico more corn tortilla and rice is eaten as the 主食, in Poland it’s more potatoes, in Turkey it’s various types of bread, etc.
But if you’re in China for very long studying Chinese and communicating with locals, sooner or later you’re going to have the 主食 discussion. Most Chinese have heard their whole lives that western food is very uniform and boring compared to the rich culinary tapestry that is Chinese food, so you can have a little go at shattering 主食 preconceptions with this one. (Good luck!)