I think this is going to be one of Shanghai’s shortest springs ever; we’re practically going straight from winter to summer. And advertisers know it; I saw this ad for skin whitening cream on the Metro the other day:
What struck me about this ad was not the amount of English, but rather the diversity of its usage in the ad:
Olay: a famous brand name, untranslated. (This is kind of a ballsy move in China, but some companies
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