01 Oct 2008
In the last few weeks a new drink has appeared on the convenience store shelves of Shanghai. It’s called 水溶C100, but you probably know it as “lemonade.”
The name 水溶C100 comes from the idea of 水溶性维生素 (water-soluble vitamins). In this case, obviously, it’s vitamin C, and the drink boasts 100% of the recommended daily dose of vitamin C (the equivalent of 5.5 lemons, the bottle tells us) in each bottle… but only 12% juice.
I like the drink well enough. Seems to be another success for bottled water company Nongfu Spring, the same company that pleased me 5 years ago with it’s “Farmer’s Orchard” juice. But this new product has been given a fairly horrible name. My wife, who’s been drinking the stuff for a few weeks (like me) still has no idea what it’s called if she’s not looking right at the bottle. It’s just “that lemon drink” (什么100?). And what should we call it in English? C100? I don’t even know. And not only does it have an unmemorable name, but there’s that awkward word in big print “lemon,” just hanging out on the label, though apparently not part of the name. Thanks. Lemon. (But only 12%!)
The drink is quite strong (sour/sweet), but I find it mixes nicely with tonic water, creating a classy concoction remarkably similar to Japan’s own CC Lemon (now there’s an Asian lemonade with a catchy name!). I bet this stuff mixes great with vodka as well.