Shanghai’s Mobike Mania Invites Competition
I noticed at the end of 2016 that Mobike seemed to be really taking off in Shanghai. But when I came back from Florida in January, it was a whole ‘nother story… Not only were there more orange Mobike bikes on the streets than ever, but yellow (Didi-backed) competitor Ofo was suddenly seriously competing, and even baby blue 小鸣单车 was upping its game. I’ve been seeing so many rows of Mobikes on the sidewalks of Jing’an District that I’m guessing there now must be nightly redistribution efforts going on to properly seed the city center. Now that the Uber war is over, this seems to be the new battlefront.
A few shots I snapped last week:
And one photo I downloaded on WeChat (not sure who to credit), which was labeled “#VCfunding“: